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A business card is much more than a simple contact card. Anyone looking to reach out to their potential customer with a business card should use the backside of the business card to advertise or promote the business.
A business card has a similar ad space of 1/4 page ad space on the full-size magazine. When you add upfront and backside area of a business card you get a total of 14 sq. in. On the 1/4 page magazine you have about 15 sq. in. ad space and costs about $375 per issue.
With business card marketing you can add the following items to advertise your services and products without the big cost.